Nectar is the world's first
Asian-inspired hard seltzer


We just did $50,000 in sales this week.
Six months ago we had zero followers on social media.

No distributors · No marketing spend · No publicist

Just 5 guys in colored wigs and a delivery truck.

Why We're Different

In the hyper crowded hard seltzer space, we were the first to pursue Asian-inspired flavors and cater to an Asian audience (who were previously ignored in the mainstream drink world).

We’re the first hard seltzer company to get on Tik Tok (we hold the #1 spot in the category) and the first to build a phone # list and directly "own" our audience.

Telling our story led to hundreds of people waiting outside liquor stores for our drink. Literally lines wrapped around MULTIPLE blocks of people clamouring to buy 하드Nectar. We had sell outs across Los Angeles, Orange County, San Diego, New York, San Jose, San Francisco, and Oakland. 6 months later we are self-distributed across 99+ stores in CA alone and have DTC shipping capabilities across all of New York.

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LA·OC·SD·NY SJ SF·OAK 6 MONTHS LATER

The Juice

ASIAN PEAR · LYCHEE · MANDARIN · YUZU

90 CALS1g CARBS0g SUGARS4.7% ABV
You guys did something..
no weird aftertase like white claw
I normally only drink one can of hard seltzer, but yours is so much easier to drink
These flavors are so unique and don't taste artificial.
Joseph V. Tina T. Matthew B.
No artificial flavors/sweeteners
Gluten Free · Keto Friendly · Vegan
Crisp · Clean · Sessionable

Case Price and Options

12-PACK VARIETY BOX (2 TO A CASE) OR 24 LOOSE CANS (SINGLE FLAVORS)

$32.20 + tax

ASIAN PEAR · LYCHEE · MANDARIN · YUZU


19Avg Cases per Off-Premise Account per Week
100On-Premise Accounts in CA including BevMo!
100%30 Day Rebuy

#1 selling item in
goPuff San Diego and
San Francisco

3-9 MONTH ROAD MAP

Go deep in CA (Increase off-premise and dive heavily into on-premise) → Limited Release Flavors (Continue to feed our drop culture) → Introduce New Variety Packs → New SKUs

Our Audience

We're in the midst of rapid, rising Asian influence around the entire world. People are finally paying respects to all Asian culture, as we permeate into every facet imaginable - music, tech, film, sports, food, fashion, politics, and more.



All of this is a moment in time that will never happen again. Our positioning with Nectar was to do things differently from our packaging to our recipe to how we connected with our community - And it's clearly working!

35,000+
Tik Tok
10,000+
Phone Numbers
7,000+
Instagram
3.4M
Tik Tok Views
345K+
Instagram Views
500K+
IG Impressions in Last 30 Days

Press & Partners

"In my 20 years at BevMo! I’ve never seen a new product sell like Nectar"
Amy Gutierrez - BevMo! Category Manager

Our story was featured on CNBC

GoPuff has touted us the “The Supreme of Hard Seltzer”

Community featured us as their Community Connects leader of the month

Tik Tok highlighted us during their #SpotlightAPI Campaign

Conclusion

Alcohol is about social bonds and building community. Similar to how Red Bull championed the extreme, we will continue to build our community by championing out-of-the-box creators from Los Angeles to Seoul and everywhere in between. The ones who are Divinely Different.

The last 6 months have been a beta period for us. In this time we refined our recipes, bulletproofed our supply chain, and have proven that there is serious traction in the market through the deep community we have built surrounding our drink. The early foundation has been built and greatly de-risked as to whether or not this will work. It's now time to scale.

We are excited to work with specialized partners that see the vision and are ready to shake up the drink industry in ways they have never seen before.

Are you ready to be Divinely Different?